PR for PR

PR for PR

In 2014, Indian PR Forum (IPRF), did the first tweet chat with the hashtag #PR4PR, which received a massive response from industry colleagues. But we were wrong, PR is effective when the message is propagated externally. However the term ‘PR for PR’ continued to get...
Love your PR partners

Love your PR partners

Your PR partners, the PR firm you work with are more than just a clip machine. Getting you coverage is not their only job or skill not it is always possible to get you the number of clips that you expect. PR firms today play a more strategic role and are capable of...
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