by Vikram Kharvi | Jul 31, 2023 | Book Review, PR
Today, I want to take you on a journey into the world of advertising through the eyes of a legend. “Ogilvy on Advertising” by David Ogilvy is a timeless masterpiece that will ignite your creative spark and transform your approach to communication. David...
by Vikram Kharvi | Jul 30, 2023 | Communications
Today, let’s embark on a journey through the corridors of history and discover how Krishna’s advice in The Mahabharata, to the Pandavas holds profound insights even today. The Power of Narratives: Weaving the Threads of Influence “The...
by Vikram Kharvi | Jul 29, 2023 | Startups
The secret of startup success lies in leveraging the untapped potential of PR to showcase your uniqueness, build credibility, and create a ripple effect of interest that sparks the curiosity of investors. Let’s dive in! 🌊 Targeted Storytelling: Beyond...
by Vikram Kharvi | Jul 28, 2023 | Motivation
📢 Amidst the rainy weekend, let’s huddle up and talk about two superpowers that can transform our PR game: Authenticity and Transparency. In a world skeptical of marketing gimmicks, these twin forces wield the magic to forge genuine connections with our...
by Vikram Kharvi | Jul 27, 2023 | Communications, Social Media
Once upon a time, in a world far removed from the digital era, there existed a group of extraordinary individuals who captured the hearts and minds of people worldwide. These were the influencers of yesteryears, who, without the aid of social media or digital...