by Vikram Kharvi | Jul 2, 2023 | Communications, PR
Happy #ManuscriptMonday! Today, I want to delve into a classic – Robert Cialdini’s “Influence: The Psychology of Persuasion.” This seminal work is a must-read for anyone in our industry, but let’s shake things up with a fresh take....
by Vikram Kharvi | Jun 29, 2023 | Communications, PR
Hello, everyone! Happy #ThrowbackThursday! Today, I want to take you on a trip down memory lane to look at how consumer behavior has dramatically changed over the years and the implications it holds for us. Let’s wind the clock back a few decades. Once upon...
by Vikram Kharvi | Jun 28, 2023 | Communications, PR
Hello all, and welcome to another #WisdomWednesdays! Today, I’d like to shine a light on an aspect of public relations that often goes unnoticed. We often see PR as the beacon that shines brightly during product launches or crises, but I invite you to...
by Vikram Kharvi | Jun 19, 2023 | Communications
Hello PR mavericks and entrepreneurs, welcome to this week’s #TuesdayTalkies, where we traverse the reels for real-world PR insights. Today, we are examining the 2005 satirical comedy, “Thank You for Smoking”. In the film, Nick Naylor, a tobacco...
by Vikram Kharvi | Jun 13, 2023 | Communications
Today, let’s dive into the art world and explore the captivating stories of Picasso and Van Gogh. Their journeys teach us valuable lessons about the power of storytelling in PR, from Picasso’s ability to sell his paintings to Van Gogh’s missed...
by Vikram Kharvi | Jun 13, 2023 | Communications, Social Media
Unleashing the Power of Connectivity, AI, and Authentic StorytellingToday, let’s dive deep into the exciting journey of public relations in the digital age.As seasoned professionals, we have witnessed a remarkable transformation in our industry, driven by...
