by Vikram Kharvi | Feb 1, 2021 | Marketing
Myntra, one of the top fashion #etailer, following a complaint by a Mumbai based activist changed their #logo. The complaint was filed by Naaz Patel of the NGO Avesta Foundation in December 2020. Changing the #brandidentity or logo is not an easy decision but the...
by Vikram Kharvi | Oct 18, 2020 | Marketing
Trolling today is a global menace and any brand can come under the attack with or without any agenda, hence the question brands are trying to answer is not, what if they get trolled but when? No brand today can be completely immune to trolling because you never know...