by Vikram Kharvi | Jul 21, 2023 | Communications, PR
Welcome to #FocusFridays, where we explore the world of startups and entrepreneurs, uncovering unique perspectives that shape the landscape of marketing and PR. Today, we dive into the captivating realm of emotional branding and its ability to create lasting...
by Vikram Kharvi | Jul 14, 2023 | Communications
Most entrepreneurs and startups underestimate the pivotal role that media relations plays in shaping public perception and building brand awareness. The ability to establish lasting connections with journalists is a skill that can elevate your marketing strategies to...
by Vikram Kharvi | Oct 27, 2020 | Motivation, Startups
“Success is stumbling from failure to failure with no loss of enthusiasm.” – Winston Churchill Over the years as a communications consultant, I have been fortunate to work with many successful first-generation entrepreneurs. Through my time with them and also...
by Vikram Kharvi | Oct 8, 2020 | Communications
Your PR partners, the PR firm you work with are more than just a clip machine. Getting you coverage is not their only job or skill not it is always possible to get you the number of clips that you expect. PR firms today play a more strategic role and are capable of...