by Vikram Kharvi | Aug 14, 2023 | Book Review
Greetings, trailblazers! Today, we’re unboxing the hidden nuggets from an intriguing tome – “The Art of SEO: Mastering Search Engine Optimization”. But hey, wait! Before you scroll away thinking this is another SEO guide, let’s just say...
by Vikram Kharvi | Jul 31, 2023 | Book Review, PR
Today, I want to take you on a journey into the world of advertising through the eyes of a legend. “Ogilvy on Advertising” by David Ogilvy is a timeless masterpiece that will ignite your creative spark and transform your approach to communication. David...
by Vikram Kharvi | Jul 24, 2023 | Communications
Insights from “Spin Sucks: Communication and Reputation Management in the Digital Age” by Gini Dietrich Today, I want to introduce you to a must-read book that will revolutionize your approach to communication and reputation management. “Spin...
by Vikram Kharvi | Jul 10, 2023 | Communications
Today, let’s review the book “Crystallizing Public Opinion” by Edward Bernays, a pioneer in the field of public relations. Get ready to unlock unique perspectives that will challenge your approach to influencing public opinion. Edward Bernays, often...
by Vikram Kharvi | Jul 2, 2023 | Communications, PR
Happy #ManuscriptMonday! Today, I want to delve into a classic – Robert Cialdini’s “Influence: The Psychology of Persuasion.” This seminal work is a must-read for anyone in our industry, but let’s shake things up with a fresh take....
