by Vikram Kharvi | Aug 1, 2023 | Movie Reviews
It’s time for another exciting episode of #TuesdayTalkies. Today, we’re taking a detour from books and stepping into the riveting world of cinema with “Guru” – a biographical gem that loosely captures the saga of Dhirubhai Ambani’s...
by Vikram Kharvi | Jul 2, 2023 | Communications, PR
Happy #FunFriday everyone! When you think of crises, what comes to mind? An errant tweet? A product recall? How about… a rat-infested pop-up store or a rogue piece of candy causing an international incident? Welcome to the lighter, albeit no less...
by Vikram Kharvi | Jul 2, 2023 | Communications, PR
Happy #ManuscriptMonday! Today, I want to delve into a classic – Robert Cialdini’s “Influence: The Psychology of Persuasion.” This seminal work is a must-read for anyone in our industry, but let’s shake things up with a fresh take....
by Vikram Kharvi | Jul 1, 2023 | Stories
Hello everyone! It’s #SundayStories time again. Today, let’s travel back to medieval Germany, to the town of Hamelin, where a timeless fable unfolds. We all remember the story of the Pied Piper, don’t we? He was the charismatic figure who...
by Vikram Kharvi | Jun 29, 2023 | Communications, PR
Hello, everyone! Happy #ThrowbackThursday! Today, I want to take you on a trip down memory lane to look at how consumer behavior has dramatically changed over the years and the implications it holds for us. Let’s wind the clock back a few decades. Once upon...